Successful salespeople know that most people need to be persuaded to buy a product or service. A key aspect of the selling process is human psychology — specifically, understanding how to influence prospective clients’ opinions and motivate them to part with their money.
In this course, you will discover the concepts and principles that, when used to their full potential, will greatly increase your chances of making a sale. You will learn practical tips to influence prospective customers by tapping into their unique wants and needs, and understand when to apply pressure and when to give a prospect space to consider their position.
You Will Learn:
- Five rules that help move a sale forward by overcoming common barriers and objections
- Four mistakes salespeople make when trying to influence a prospect
- Six psychological concepts that help you reach a reluctant customer and motivate them to buy
The course comprises 3 modules (around 0.5 hours of learning), each including a video and quiz.
This course is part of our Advertising & Marketing courses, and complements our Sales & Customer Service training.
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