Cold Calling Certification

Despite its bad reputation, cold calling still has a role to play in modern sales. Although there are now strict regulations governing how and when salespeople can use cold calling, it can still be used to good effect.

However, successful cold calling demands a specific set of skills. Objections are the norm rather than the exception, and it is easy to become disheartened. This course explains why cold calling is still relevant to salespeople today, the research you should undertake before making a call, and how to overcome common objections.

You will learn:

• The role of cold calling in modern sales
• The laws you need to obey when using cold calling as a sales technique
• Eight steps you can take to maximise your chance of success and maintain a positive mindset
• The most common objections and barriers you will face as a cold caller, and how to turn the situation around through positive communication

The course is made up of 3 modules (1 hour of learning), each including a quiz, and sits within our business courses, alongside our wider sales and customer service courses.